Network Marketing Online – First Steps For Getting Off to a Successful Start

In this day and age, we have the ultimate tool for creating networks of people who consume and sell products – the Internet. No longer is network marketing confined to just working in your local area. With more and more people coming online each year, your potential for making money is huge.
The First Two Steps to Building an Online Presence
There are two basic steps you can use to start building a successful network marketing business online. Once you get rolling, there are many more things you can do. These are the first two things you need to do.
1) You need an online presence – the way to do this is create a web site. You should purchase your own domain name, and set up your own personal site. If your MLM company has strict rules about how you can use the Internet to promote your business, that’s okay. What you really want to do is create a site to sell yourself and the concept of network marketing first. In most cases, though, it is perfectly okay to talk about your business on your own site.
Once you have created your personal web site, you need to add some content. Don’t worry about having a ton of information right at the beginning – it isn’t necessary. You want to tell your story. Who are you? Why did you decide to get involved in network marketing? What business are you in?
The idea is to let potential prospects know more about you, and why they should consider you and your opportunity.
2) Once you have your site up and running, with some good content in place, it is time to start advertising. Here are three inexpensive, cost effective ways to do this when you are just starting out.
- write and publish articles that include links to your website
- start your own blog
- participate in forums and message boards
Once you have all this in place, you will begin to get leads. You simply contact them and tell them about your business. You can also direct them to online information about your opportunity, if your upline group or company provides it (most do).
Other Ways to Advertise and Promote Your Business
Depending on your budget, there are other effective ways to advertise your web site and business. Pay per click advertising is one method, but I don’t recommend that in the beginning unless you already have experience. It is very easy to spend a lot of money with little result.
Participation in social communities like Facebook or MySpace can be very effective, but the secret is building relationships and making friends. You won’t have much success just posting ads and waiting for people to contact you.
Whatever method you choose, just jump in there and get started. Don’t get too bogged down into detail. People are waiting to hear more about YOU!