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Sunday, September 11, 2011

Encourage and Support Your Downline Associates – Three Quick Tips

network marketing businessman calling a downline memberHave you encouraged your downline associates lately? Because network marketers are so motivated to recruit and sponsor, it is easy to slip and forget to give attention to your most valuable assets – the people who are already on your team. It is important to contact them from time to time and offer encouragement. Recognition. Nobody likes to sign up and be left all alone.
Independent and Motivated
Some of your downline members may seem very self-motivated and, frankly, not much in need of your attention. The fact is, though, even the most motivated and independent business builder on your team needs to know you appreciate them. They need to know that you recognize their achievement and are standing behind them completely. Everyone appreciates recognition.
Encouraging Your Group
Here are three simple, easy ways to support and encourage your group.
1) Pick up the phone and call them. In our fast-paced world, more and more network marketers are trying to go electronic. By “go electronic”, I mean using email as virtually the only means of communication. Or, using autoresponder sequences as your primary training tool.
I believe it means more in this day and time to receive a personal phone call than ever before. So many won’t bother to do this. You can make a difference in your group if you take time for personal communication. A phone call just to say “hello” and offer your time to help with their business is priceless.
2) Consider publishing a regular newsletter that goes to everyone in your group. In your newsletter, talk about what’s new and offer business building tips. Most important – establish some sort of recognition for the achievers in your downline.
You can have a “Top 10 in Personal Sponsoring” for the month, and other achievement categories as well. You can welcome each new member of your downline by name. Granted, this is a lot of work, but can be an excellent way to keep in touch – particularly when you have a larger group.
3) Watch for activity that shows an associate (especially someone who is new) is doing the right things. When you see that one of your downline people has just sponsored someone, pick up the phone and congratulate them. Offer your support. This tells them you are noticing them – and it goes a long way toward encouraging them to keep on rolling.
This is the key. Don’t forget to encourage and recognize your downline associates for their achievements. Even the little things. It will make a big difference in your business.

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